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ISBM School.
Rossgassmoos 10,
6130 Luzern,
Switzerland
+41 44 3210123
 

A Higher Diploma in Improving International Marketing Communications is an under-graduate program for holders of a high school diploma. Students acquire skills in various disciplines such as management, cultural studies, communication studies, and international business. They will learn all the things needed to perform effectively within the different aspects of a business such as marketing, international marketing management, marketing communications, and market strategy.

This program will help you to master specific analytical techniques and approaches that can be applied to international marketing communications. It will also provide them with an understanding of cultural differences that can are necessary to effectively research and evaluate all the aspects of marketing communication from a global perspective. Other non-business related subjects that can be learned in this program include language and communication as well as global cultures. This program also has opportunities to work with successful companies in the field although this is highly dependent on what school is offering the program.

Graduates in this field mostly find careers in international organizations with large scale global operations as competitor analysts, business associates, and investment managers. Other career choices include those requiring communication skills as well as cultural knowledge. Entrepreneurship is also a promising option especially in the field of marketing and advertising. Holders of this degree can expect to be employed and work overseas to manage regional operations of their organizations as well as interact with the local consumer base putting their acquired skills in this post-graduate program to effective use.

Double Bachelor Degree:TNU logo smaller

All students for all levels will have a Dual Degree with V.I.Vernadsky Taurida National University (TNU) which is a European State University Founded in 100 years ago.

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 Online courses (Self-study) are extremely flexible so you can also consider getting enrolled in them for convenience.

  • How long is the Bachelor?
    • In total our Bachelor program is a 4 years’ program.
      • 1st year: Certificate
      • 2nd year: Diploma
      • 3rd year: Higher Diploma
      • 4th year: Bachelor
  • Study Language: English
  • We have 4 intakes per year: January, April, July or October
  • Admission Requirements:

    • Duration: 4 years
    • Age: Minimum age 17 years
    • Previous study: High School Diploma or equivalent
    • English level: IELTS, TOEFL or equivalent
  • Fee for Online study program: 3900* Swiss Francs CHF per year
  • Fee for On-Campus in Switzerland study program (Only Hospitality program, acceptance to this program is regulated by the State): 20.000 Swiss Francs per year for  (includes health insurance for one year, food, accommodation, and airport pick up) + 100 CHF registration fee. Students will have after 6 months paid internship of Min. 2172 Swiss Francs per month according to LGAV Art. 11 (Minimum 13032 Swiss Francs per year you will earn as gross salary), 2nd, 3rd, and the final-year fee is 7500 CHF (only study fee per year),
  • Procedure for on-campus education: Application documents =>> receipt of registration fee 100 CHF =>> Offer Letter =>> Down Payment CHF 3000 =>> Letter of Acceptance which will be used to obtain the swiss visa =>> In Case of Visa Authorization rest of the Tuition Fee to be Paid in School's bank account =>> in case of Rejection CHF 3000 will be refunded.

 

Modules:

Core Modules for all Bachelor programs, however, students who are doing one of our specializations programs will have 1-2 additional modules + the dissertation topic must be about the specialization during the final year

ISBM Subjects in alphabetic Order

Bachelor first year / Certificate:

1. Basic of Business
2. Basic of Economics and Accounting
3. Basic of Information Technology Skills
4. Basic of Managerial Mathematics
5. Basic of Study and Communication Skills

Bachelor 2nd year / Diploma:
1. Fundamentals of Finance
2. Fundamentals of Management
3. Introduction into Business Communication
4. Introduction into Business Economics
5. Introduction into Business Mathematics and Statistics
6. Introduction into Electronic Business and Electronic Commerce
7. Introduction to Business Organisations and structures
8. Introduction to Marketing

Bachelor 3rd year / Higher Diploma:
1. Business Accounting
2. Business Finance
3. Business Mathematics
4. Consumer Behaviour
5. Human Resources
6. Information Systems
7. Marketing
8. Operations Management

Bachelor final year:
1. Accounting and Finance
2. Business Strategy
3. Decision Support Systems
4. International Marketing
5. Managing Online Stores
6. Study Skills for International Postgraduates

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You have to attach the follwoing Documents:

  1. Copy of your Passport/ID
  2. Copy of you highest Diploma + Transcript
  3. Copy of your Work references (If Any)
  4. Copy of English Certificate
  5. CV
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* Please note:

For Online study programs: there is 90 Swiss Francs registration fee + 90 Swiss Francs for the final exam, full fee must be paid before you start, or you can pay the fee in 2 installments, 1995+1995 Swiss Francs.

for On-Campus study program: 2990 Swiss Francs registration fee, full study fee must be paid after visa approval and before arriving in Switzerland

 

Beni Haldimann

Beni Haldimann Switzerland

“The global network that ISBM has offered me from the start is fascinating.”
Kyrollos Boules

Kyrollos Boules Egypt

“Because I am so interested in business managment ISBM to me is the gate of my dreams”
Monique van de Ven

Monique van de Ven Holland

“I am so happy because of multiculture and the environment of ISBM”
ISBM Alumni

Your Name Your Country

“I can’t wait to get started with ISBM. I’m amazed at its unique Business School.”

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