A Bachelor in Marketing is an undergraduate degree that can be taken after receiving a high school diploma. A bachelor’s degree in international marketing can be achieved from several programs depending on the school some provide a Bachelor’s degree in International Marketing Strategy and some offer an BBA program with emphasis on international marketing. A bachelor’s degree in this field typically takes a minimum of 4 years with courses being mostly research-intensive and students can specialize in a particular location or industry. There are also opportunities to work abroad for students in this program.

A bachelor’s program in International Marketing mainly focuses on aspects of global trade such as communications and logistics which surpass geographical and political borders as well as different cultures and business practices. Students enrolled in this program acquire diverse skills which is invaluable in a large global setting especially in emerging markets. The program includes classes such as Marketing in a global economy, Consumer activities across cultures, and International communications. Internships are also available with prospects of working overseas.

Degree holders in this field can expect to be employed by multinational corporations and land jobs in executive management, marketing management or administrative positions for large international marketing firms. Most graduates in this field work overseas as regional representatives of the company overseeing business operations in their areas. Salaries range depending on your ranking in the company or level of experience in the industry. With the advent of a global economy this degree has gained popularity for those who pursue a career in business.